Campaigns Management tools

SendStudioNX have the necessary tools to manage your email marketing campaigns from Mailing list creation with custom fields and bounce email support, to the management of subscribers: import, export, add, remove, ban... Once you have your emails in organized database and ready, you can choose one of the available professional email templates or create your own template.

The email campaign tool has been boosted to make the creation really easy, not only with a collection of great templates, but also with small details for example to paste text from Word. It's a small detail, but I find it excellent since many uses MS Word to write their text, and then find problems with classic tools when they want to paste it in HTML.

Custom fields

Using custom fields you will be able to collect additional information on your subscribers. This feature is very important if you would like for example to create custom email marketing campaigns. A simple usage could be by collecting age and gender of subscribers and then send your campaign based on subscriber segmenting. Now you will be able to choose any segment of your subscribers, just be sure to collect the necessary data.

Subscription form on your website

If you are using SendStudioNX for your company website, you can easily create a subscription form and personalize it with one of the pre-defined themes, then insert it in your own pages. Your visitors will find the form in your website and registration goes directly to SendStudioNX database. This make collecting customers email more easy, especially for a newsletter, special promotions and so on.

Autoresponders

SendStudioNX provide an autoresponders management tool which is an excellent email marketing tool. Using SendStudioNX Autoresponders you can for example schedule a welcome message for your emailing subscribers after 24h; you can then send them an email in the next week with other materials and content related to your campaign. An excellent marketing tool that will fit very well with any situation you may face. This tool requires installation of a cron job which is also very well explained in the online manual.

Email Templates

One of the best features in SendStudioNX is the collection of professional email templates provided with the software. Organized in nine categories: Business, Family and Community, Fashion, Food, Religious, Seasonal Events, Sports, Trade, Travel and Tourism. Inside each category a collection of professional email templates, that you can use to send directly your email campaign, or use it as template to personalize and create your own design that you can use for your future campaigns.

Statistics

Now if you love numbers, after preparing and sending your email campaigns, this is the place to be! The Statistics tab provides access to different statistics related to your email campaign, Autoresponder, Mailing list and users. In the Mailing List Statistics you can find for example a quick summary of subscribers over the time, and then you can check details of bounce, unsubscription, link stats, forward stats, open stats and top domain name subscribers. Very easy to use with excellent graphics.

Email Marketing Tips

To complete the different features provided in this new version of SendStudio NX, the email marketing tips are definitely very useful to help you make maximum profit of the software. Tips are displayed on almost all pages of the software and it's an excellent addition to all the email marketing tools provided with SendStudio NX. For example it's good to know that Tuesday and Wednesday has been proven the best days to send a marketing or sales email.

Conclusion

I think in this release, SendStudio confirmed its position as best email marketing tool, and provide companies a professional and complete solution at a very accessible price. SendStudio is able to send 1,000 emails per minute, so even with a large database of customers you will find yourself sending marketing campaigns in record time!

For more information on SendstudioNX http://www.interspire.com/sendstudio/